Deciding is a muscle

Founders wait for clarity the way people wait for the perfect time to have kids. It was never coming, and the waiting was the problem.

Clarity isn't the thing that arrives before the decision. It's the thing the decisions build. Every call you make, even the wrong ones, adds a little definition to the founder you're becoming. Skip the reps and you stay blurry, forever one more piece of information away from being ready.

Make the small decision today. Not because it's right, but because deciding is the muscle, and it only grows under load.